Us Veterans Burgers Fries Carts Art Nyc West Side
What started in the 1990s as the original "The Halal Guys" food cart has become a word-of-mouth success story on the streets of New York and looks set to create a Middle Eastern street food phenomenon in national and international markets within the next five years.
Scenes of block long queues stretching out from the food carts take become iconic on the corner of 53rd Street and 6th Avenue, where the original Halal Guys food cart began. Showcasing the recognizable yellowish logo with the wording "Halal Guys," matching the color of New York taxi cabs, the cart is a regular haunt for New Yorkers and a must for tourists. The on-the-go gyro and craven dishes served with orangish rice, topped with the famous white sauce is a staple street cuisine that New Yorkers take taken to over the past decade.
Halal
It is non uncommon for customers to queue for over an hour in gild to savor the platter's delights.
"It's our outset trip to New York and Halal Guys was on the height of our to-do list. We are braving the harsh bitter cold of wintertime here in New York, not in the least fleck put off past the long queue. It'southward all part of the experience. There'due south a real spirit of apprehension... about what treats lie alee. Information technology volition all be worth it shortly, explains Laurie Pattison who was visiting New York every bit a tourist at the time.
With a simple carte and many left wondering what the fundamental ingredients are for the popular white sauce, the food cart remains a regular haunt for office workers, taxi drivers and tourists. As the food carts are open up till four am in the morn, clubs goers are likewise kept satisfied.
Halal
The story of Halal guys began more than than a decade ago. Founded by three Egyptian men - Mohamed Abouelenein, Ahmed Elsaka and Abdelbaset Elsayed - they decided to swap selling hot dogs from their Midtown cart to serving halal food to Muslim cabdrivers.
"We figured out that most of the cabdrivers are Egyptian, Pakistani... they suffered too much from no halal [food]" explains Abouelenein in a New York Times interview.
The Halal Guys is now on the cusp of becoming a fast-food chain after signing a deal with Fransmart, the restaurant franchise consulting house that has been renowned for making food chains like 5 Guys Burgers, Fries and Qdoba success stories.
Halal
The Halal Guys commencement shop opened on 14th Street final year, providing early on insight into what a franchise might wait like. Whilst the menu resembles the 1 from food cart, with the signature meat and rice platter dish, the addition of Kofta and deserts like basbousa take provided Halal Guys a take a chance to aggrandize the culinary experience of Eye East inspired food.
At present the owners of the Halal Guys business are working on a 5 year business plan, according to their official website, which will see the brand expand to over one hundred locations in the U.S. as well every bit in Southward East Asia with talks of expansion into the Philippines and South Korea.
With 25 years of selling on the streets of Manhattan, the Halal Guys has steadily grown to get the leading and largest food cart visitor within the New York surface area and observers say it could be the beginning time a Middle Eastern Halal food outlet could potentially join the ranks of McDonald's and Kentucky Fried Chicken.
Halal
How the street food experience transitions to an in store seated 1 is nonetheless being watched with bang-up interest. But what is clear is that the brand'southward potential is being viewed as the first and largest Middle Eastern street-food concept to accept the U.Southward. past tempest, unperturbed by the connectedness to the Muslim culture of Halal food.
Source: https://english.alarabiya.net/life-style/art-and-culture/2015/01/29/The-Halal-Guys-food-cart-takes-New-York-by-storm
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